Month: August 2017

All-new or American classic, FCA US proves APEAL-ing to consumers

The 2017 J.D. Power Automotive Performance, Execution and Layout (APEAL) Study™ was recently released and Dodge Challenger proved that it’s classic, sleek lines, throaty exhaust note and muscle-car attitude can still smoke the competition. For the fifth time in seven years, Challenger took the top spot in the Midsize Sporty Car segment. Not to be outdone by its iconic and boisterous cousin, the slightly (?) … Read More