Month: April 2018

Ram is the official truck of the Kentucky Derby®

May 5 marks the 144th running of the Kentucky Derby®. It also marks the ninth year the “greatest two minutes in sports” will have Ram as its “Official Truck” of Churchill Downs®. To commemorate the momentous occasion, the Ram truck brand unveiled a limited Kentucky Derby Edition of the all-new 2019 Ram 1500. “The Kentucky Derby has long been among America’s most cherished sporting events,” said Mike Manley, Head of Ram Brand – FCA US LLC. “The close ties between Ram trucks and the equine community have led us to the introduction of the 2019 Ram 1500 Kentucky Derby Edition. The Ram 1500 is a no-compromise truck that delivers capability, durability, technology and safety and is well-suited to meet the needs of all kinds of owners, including those who love horses.” The special edition truck will feature “Run for the Roses” fender graphics based off the historic race, as well as introduce a new Ivory White Tri Coat paint. This marks the first time a body-colored appearance package will be available on the all-new Ram 1500 limited edition. Kentucky Derby Edition buyers will also get to choose from five additional exterior colors: Delmonico Red, Diamond Black Crystal, Granite Crystal, Max Steel or Patriot Blue. Additionally, special edition trucks will be available in 4×2 or 4×4 crew cab configurations, with a five-foot, … Read More

Remember these tips when driving in rainy weather conditions

It happened in an instant. Driving on the highway on a Sunday evening, a brief rain shower had just ended. Seeing other cars do the same, I began accelerating up to the speed limit. Suddenly, I sensed it. That dreadful feeling in the steering wheel that the tires have lost traction. In a split second, the realization dawns on me. My car is hydroplaning. Fortunately for me, a moment later as I tried to adjust, the wheels caught hold of the asphalt again, my car made a mild sputter and I was back in control. Needless to say, the rest of the drive had me shook, causing my knuckles to turn white from gripping the steering wheel and nervously anticipating my tires to go again with the slightest brake or acceleration. When I finally arrived home, I wondered if I did everything right or if I was overly cautious. The types of reactions to rainy weather on the road vary across the board. Some drivers are like I was and take the hyper-conservative route, while others drive on like it’s any normal day. With spring and summer road trips ramping up, as well as more rainy days filling the calendar, there are a few helpful tips to be mindful of whenever roads get slick. DO NOT USE CRUISE CONTROL Hydroplaning … Read More

2018 DODGE DURANGO SRT® NAMED CROSSOVER OF THE YEAR

The 2018 Dodge Durango SRT® stands on top of the mountain. The Rocky Mountain Automotive Press (RMAP) association awarded America’s most powerful three-row SUV as its 2018 Crossover of the Year. The award was selected by RMAP members – all automotive journalists in the Rocky Mountain region, including Arizona, Colorado, Idaho, Kansas, Nebraska, Utah, Wyoming and Montana. Dozens of new or significantly updated vehicles for 2018 were evaluated, determining which model best fit the “Rocky Mountain lifestyle.” The Dodge Durango SRT’s total package of a powerful engine, advanced technology capabilities and exterior performance features made it stand above the rest of the other candidates. Whether on the highway or taking it off-road, this Dodge SUV thrives in the Rocky Mountains. With a 392-cubic-inch HEMI® V-8 engine, the Durango SRT reaches 0-60 miles per hour (mph) in 4.4 seconds, and accomplished a National Hot Rod Association-certified quarter-mile time of 12.9 seconds. The award-winning vehicle also matches its speed with power, out-hauling every three-row SUV on the road with best-in-class towing capability of 8,700 pounds. This honor comes after the Dodge Durango SRT made the Wards 10 Best User Experience List for 2017 for its array of advanced technology features, including a class-exclusive 8.4-inch touchscreen and ability to support smartphone integrations of Apple CarPlay and Android Auto. “The 2018 Dodge Durango SRT … Read More

Go on a virtual reality surf adventure with Jeep® brand and World Surf League

“It’s pretty incredible knowing my mom can now experience riding a 20-foot wave.” That’s what Taylor Steele, co-director of world-renowned production, Rapid VR, said upon the announcement of a new virtual reality (VR) experience by Jeep® brand and the World Surf League (WSL). The new production titled “Jeep Sessions: A Surfing Journey in 360°” follows WSL Championship Tour surfers Jordy Smith and Malia Manuel as they take their Jeep brand vehicles to find the best and largest waves to surf. Viewers will be completely immersed in the first-person, 360-degree experience, putting them on the surfboard alongside Smith or Manuel. “This was a special project to be a part of, and I am excited for the world to experience the journey with us,” said Smith. “It is incredible to see all the innovation that goes in behind-the-scenes to bring to life such a unique perspective of our surfing experience. When you’re surfing, many people just see the endgame, but it’s the whole adventure to find great waves with a friend. When you do, it’s the best feeling in the world.” The team at Rapid VR accomplished the experience by customizing rigs to place the 360-degree video camera into locations never before seen. Taking the journey alongside Smith and Manuel, both Jeep brand ambassadors, viewers get the option to choose their exploration … Read More

Which late-night TV host would you trust to work on your car?

If you need to have your car fixed, you obviously want to take it to a place you can trust. Well, what if during the search for a repair shop, you discovered the only options for a mechanic are late-night TV hosts Jimmy Kimmel, Jimmy Fallon, Stephen Colbert, Trevor Noah, and James Corden? I wouldn’t blame you if you decided to just search “How to fix a car” on YouTube and tried to figure it out on your own. But if the do-it-yourself option wasn’t available, which late-night host would you go with? The same question was asked when the non-profit Car Care Council surveyed over 20,000 vehicle owners to promote April’s National Car Care Month. The results came in and showed that either Jimmy Kimmel or Jimmy Fallon are the most trustworthy hosts, or men named “Jimmy” seem to know more about cars. In the end, ABC’s lead late-night host took the victory by just a fraction of a percent.   FINAL RESULTS: Jimmy Kimmel 27.6% Jimmy Fallon 27.4% Stephen Colbert 19.6% Trevor Noah 14.3% James Corden 11.2%   “April is National Car Care Month and with trust being a strong determining factor in choosing care maintenance and repair professionals, we thought it would be fun to ask vehicle owners which late-night TV host they would trust most work … Read More

Does your vehicle need a recall? NADA and the National Safety Council want to help you find out

If something was wrong with your vehicle, you would want to know, right? More so, you would want to know if your vehicle had an open recall and needed to be brought in to an authorized dealership. Well, thanks to the National Automobile Dealers Association (NADA) and the National Safety Council, dealerships will try to make it easier for customers to find out if their vehicle may need a recall. At the NADA conference and convention in Las Vegas, NADA chairman and FCA US LLC dealer Wes Lutz announced the association will join with the National Safety Council in support of its Check To Protect campaign. Check To Protect is designed to educate the public about the importance of addressing open vehicle recalls. According to Check To Protect, 53 million vehicles on the road currently have an open recall in the U.S. Letting a recall issue go unaddressed presents dangerous safety hazards both for you and other drivers, increasing the risk of a severe crash. Lutz, owner of Extreme Dodge Chrysler Jeep® Ram dealership located in Jackson, Michigan, also announced he will promote the recall site on his dealership website and make it a part of his interactions with customers. “NADA wholeheartedly supports the National Safety Council’s Check To Protect initiative, and is proud to be a partner in its efforts to … Read More

FIAT® Brand Introduces new 2018 500 Urbana Edition at New York Auto Show

Is there any grander stage to make an entrance than the Big Apple? For over 100 years, the New York International Auto Show has been the first and largest-attended auto show in North America. So on the grandest stage of all the automotive industry, the FIAT® brand introduced the new 2018 FIAT 500 Urbana Edition. The reveal comes on the heels of the FIAT brand announcing an all-turbo 500 lineup, and is the latest entrant to the Urbana model editions. “With an all-turbo FIAT 500 lineup in 2018, our Italian-designed, fun-to-drive icon now comes standard with more horsepower than any of its competitors,” said Steve Beahm, Head of Passenger Car Brands, Dodge, SRT®, Chrysler and FIAT – FCA North America. “With the addition of our new FIAT 500 Urbana Edition, we’re creating a new custom, personalized option for our customers.” Personalization is one of the key aspects of the new FIAT vehicle, offering a number of ways for customers to display their personality and stand out from the crowd. The Urbana Edition highlights unique features such as black-trimmed exterior lights and 16-inch hyper-black aluminum wheels, and black Sport Cloth front bucket seats with silver accent stitching. This model will be available in five different exterior paint colors: Pompei Silver, Bianco White Ice, Perla White Tri-coat, Granito Gray and Metallo Gray. … Read More

FCA US LLC historical car collection to be showcased at former Viper plant – and you have a chance to bid on memorabilia

On August 31, 2017, the production plant of the Dodge Viper closed its doors. Coming in 2018, those doors will reopen as the Conner Center, a new meeting space and display for an FCA US LLC historic vehicle collection. The 51-year-old Detroit plant will dedicate approximately 77,000 of the area’s 400,000 square-feet to displaying some of the most classic and influential automobiles from FCA US LLC’s history. “With a storied history of its own, the Conner Avenue facility is an ideal location to showcase the vehicles that have sustained the Company for more than 92 years,” said Brandt Rosenbusch, Manager, Historical Services. “We are proud of our history and have been working diligently in the daily care and restoration of these important vehicles. This move will allow us to house all of our collection under one roof and have the space to share that history with our employees.” Notable displays include the 1902 Rambler, the oldest in the collection, and one of the company’s most significant vehicles, the 1924 Chrysler Touring. The space will exhibit 85 of the nearly 400 concept and historic vehicles all under one roof. Remaining space in the Conner Center will be converted into meeting spaces that can accommodate gatherings of various sizes. The former plant is expected to be available for use by internal groups … Read More