It comes for every car owner.

As the years and miles go by, the time arrives to transition to a new vehicle. For many, when making this major investment decision, it helps to know the trade-in or sale value of one’s current vehicle. Obviously, all of us hope our rides can maintain their value for as long as possible and not depreciate too greatly over time.

Well, a recent study by online car search engine reveals that the Jeep® Wrangler and Wrangler Unlimited show the lowest average depreciation out of any vehicle over a five-year span.

Jeep Wrangler Unlimited Lowest Depreciation
In all the automotive industry, the Jeep® Wrangler Unlimited depreciated the least over five years.

In addition to being the most awarded car of 2019 according to Kelley Blue Book, the four-door Jeep Wrangler Unlimited ranked first with an average depreciation average of 30 percent over five years, followed by the two-door Jeep Wrangler in second at 31.5 percent. Both vehicles scored far lower than the industry average of 49.6 percent.


“For consumers who buy new vehicles and sell them around the five-year mark, choosing a model that retains the most value is a smart economic decision,” said iSeeCars CEO Phong Ly.

“Jeep Wranglers are known for retaining their value for reasons including their ruggedness, durability and iconic design. Because of Jeep’s loyal following, their demand outstrips supply in the used car marketplace leading to high resale values.”

The numbers grow more impressive when narrowing to major metro areas across the country. In 14 of the U.S.’ 20 most populous cities, the Jeep Wrangler or Wrangler Unlimited showed the least amount of depreciation, including as low as 24.9 percent in Phoenix, Arizona.


iSeeCars Lowest -Depreciating Vehicle By Metro Area
Metro Area Model Average Five-Year Depreciation
Atlanta, GA Jeep Wrangler 29.9%
Chicago, IL Jeep Wrangler Unlimited 31.2%
Dallas-Fort Worth, TX Jeep Wrangler Unlimited 30.2%
Denver, CO Jeep Wrangler Unlimited 29.3%
Detroit, MI Jeep Wrangler 32.8%
Houston, TX Jeep Wrangler Unlimited 30.5%
Los Angeles, CA Jeep Wrangler Unlimited 27.5%
Minneapolis-St. Paul, MN Jeep Wrangler Unlimited 29.9%
Orlando-Daytona Beach, FL Jeep Wrangler 28.7%
Phoenix, AZ Jeep Wrangler Unlimited 24.9%
Sacramento-Stockton-Modesto, CA Jeep Wrangler 28.0%
San Francisco-Oakland-San Jose, CA Jeep Wrangler 25.0%
Tampa-St. Petersburg (Sarasota), FL Jeep Wrangler Unlimited 29.7%
Washington, DC (Hagerstown, MD) Jeep Wrangler Unlimited 30.0%



Jeep Wrangler Lowest Depreciation
The Jeep Wrangler’s depreciation percentage went to as low as 25 percent in San Francisco-Oakland-San Jose, California.



Other FCA US LLC vehicles finished well in the study. The Dodge Challenger scored among the top-10 lowest depreciation among the sports car segment. Additionally, the Ram 1500 depreciates 8.9 percent less than the average vehicle.

According to their study, “ analyzed more than 6.9 million new cars from model year 2014 sold in 2014, and more than 800,000 used cars from the same model year sold between January and October 2019.”

For the full results of lowest depreciating vehicles, visit

To see incentives or lease deals on Jeep Wrangler or other FCA US LLC brand vehicles, visit our Chrysler Capital Offers page.